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作为一名合格的设计师应具备哪些基本素质

随着互联网的飞速发展,越来越多的设计师们涌现出来,如:平面设计、UI设计、交互设计、室内设计等等等等。那么,作为一名合格的设计师,我们应该具备哪些基本素质呢?
一、扎实的美术基础
相信大部分设计师都是专业出生,毕竟现在大学的设计类专业越来越多。这些人基本上都是所谓的“美术生”,所以有一定的美术基础。当然,还有一部分设计师是成功的转型而来,他们并不是科班出生,有的是用过培训机构学习后转型为某某设计师,有的是通过工作累计经验,自学成才。有美术基础的设计师们,在从事某个设计职位的时候,是有一定的优势的,但这并不代表自学成才的设计师们没有优势。
二、学会了解客户需求
如果你是一名设计师,当你的客户将一项任务委托给你时,你更应该思考的,是如何帮他解决他的各种诉求。例如如果公司委托你设计一个logo,那你应该去思考怎样的设计才能更好地展示出这个公司的特征与形象;如果一个人委托你为他设计一张名片,那你应优先去想怎样的排布能把这个人的信息与业务范围展示得更清楚,其次再思考该用什么样的方法让这张名片更容易被人记住……当然,二者如果能被结合那是再好不过,但是,“做对”须放在第一的优先级。我们可以通过一下三点进行分析:
1.在面对不同的用户时,我们的设计要有针对性
大多的设计都是面向市场,在接手一单你从未见过或者平时常见,但是不太了解的任务时,你需要做大量的市场调研从而确定正确的方向。比如说你是一名室内设计师,接手了一单咖啡厅的设计,这时候你绝不能凭自己的喜好,开始在3Dsmax这些东西里随意地发挥,而是应虚心地去各种咖啡厅开始你的考察,色调该怎么用,墙面该采用什么样的材质,吧台和桌椅该怎么放才不觉得拥挤等……
2.要有正确的逻辑可言
举个栗子,通常一名设计师接到的设计任务时的背景会比较复杂,在接单时你会接收到一系列的信息和客户的诉求,需要你将其理顺,通过设计从而将这些信息更好地传达给他人,这时候你设计中蕴含的逻辑就会非常重要。
每一种设计都会蕴含着设计师的逻辑和思路,哪一种思路会更令受众所接受,会更好地传达观点和解决问题,则需要开动脑筋好好思考。
3.设计要服从于“功能”
如果你的设计由于过度的画面效果而抢眼,从而削弱了基本的功能,或对信息点的表达造成冲突,那么便会有喧宾夺主之嫌,从而就会违背解决问题的初衷。设计师的核心功能在于漂亮地【解决问题】,而非【画面华丽】。
三、美工与创意
对于一名设计师来说,将画面做干净做漂亮也应该算是基础的功底,即使你的技能有限,也可以通过干干净净的设计对付很多情况,但是你掌握的技能越多,便可以去应付更多种复杂多变的问题,这当然是再好不过。
在需要创意的地方,如广告设计、创意大赛等,好的创意将会是最大亮点。即便你时初学者,没有那么强大的设计技巧,也可以大胆地拿着自己的想法去试试。这个时代“想法”非常重要,只要你的想法独到,被人认可,那么也会有专业的人帮你把画面改的更加漂亮,毕竟技术好的人随处可见,但是“好点子”可不多。并且这个时代也不再是单打独斗的时代,学会团队合作这一点非常重要。
四、不断提升自我与保持对设计的热情
三分天注定,七分靠打拼。大部分人的成功都是靠着自己的不断提升与努力。在你的学习期间,一天做一张图的人与一天做十张图的人,在一段时间过后必定会拉开相当大的差距。你的创意再笨灵感再枯竭,只要不断地观察,思考与积累,久而久之设计时的灵感也会像源泉一样迸发。
同样,我们也应该对自己从事的事业保持足够的热情,这样你的作品将会是积极的,且创意很高的设计,反之,如果你对设计这个行业失去的热情,那么,你的作品就可能是一个普通又普通的设计。
五、要懂的变通
设计行业可能是最容易变通的行业,一位传统的平面设计师,只要学习学习新的技能,就完全可以变成一名UI设计师。同时你也可以转行去做包装设计,淘宝页面设计,甚至升级升级就可以去做产品设计,画插画,做3D……它们是很容易变通的,因为本质并不会变。
如果你想成为一名设计师,最好不要将自己限定在一个范围之内,例如“我只想做UI”这一类,因为或许在不就的将来,现在的UI就会被全方位淘汰。学习一项技能,不能光学习表面,而是要努力探索其最核心的东西,例如UI的本质就是平面设计,而平面设计是永远不会被淘汰的。
在掌握好一项专长的同时,你也要做好全方位武装自己的准备,多学一些东西,才能如水一样灵活,去适应这个瞬息万变的时代。
六、总结
以上言论是对他人作品的总结及自己的感悟,仅代表个人观点。当然,写这篇文章最主要的目的是激励自己,不断提升自我,设计出让人接受的作品。

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